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Communicating with Your Customers
​As a dementia-friendly professional working in the Retail & Business Industries, it is critical that we understand how to speak to and approach our customers.
A general strategy is using the T-A-L-K tactics.
​Being aware will help understanding why you may be having difficulty communicating with a client.
We want to aim at providing excellent customer service and be able to provide accommodations that they need.
When they feel welcome at your establishment, you are in effect reducing the stigma and also help with curtailing self-isolation.

Being Dementia Friendly Benefits Your Business
​Repeat Business - When they feel welcome, families and friends will keep coming back knowing their loved ones will receive personalized service from staff who are aware and helpful.
Gain New Business - Aside from retaining existing customers, it is highly likely that you will gain new ones due to recommendations.
Brand Recognition - Brand recognition and enhanced brand reputation will result from being socially responsible on how to provide service to your clients.

Being Dementia Friendly Benefits Your Customers
They Live Well no Matter the Diagnosis - They feel like they are part of the community while staying in their homes as long as possible.
Maintaining Autonomy - They feel that they can still maintain their autonomy.
Benefits Older and Younger Customers - Being able to accomplish tasks with your customers help them enjoy the mutual interactions.
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